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September 29, 2006
Classical music 'converts to the age of the iPod'
Classical music has fully adapted to the "
Research from Gramophone magazine has found that 55 per cent of its readers have converted some of their CD collection into digital format, with the average number of classical iPod downloads being 12.
Beethoven, Mozart and Sir Peter Maxwell Davies were the most popular first downloads for the 60,000 readers surveyed.
James Jolly, editor of Gramophone, said that the findings overturned perceptions of the kind of people that buy classical music.
"We can see a whole new group of mature MP3 listeners - iPod 'oldies', perhaps – emerging, who are far from old in their outlook," he said.
He described the respondents as "technologically adept" and said that there was no divide between the age groups, with the over-50s buying 11.5 downloads on average.
Meanwhile, young violinist Chloe Hanslip, who has played with all the major British orchestras, told the Cambridge News that she "loves her iPod" and takes it with her while travelling, to listen to the Black Eyed Peas and Basement Jaxx.
© 2006 Adfero Ltd
Posted by ipodworld at September 29, 2006 09:47 AM
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