Zune to start offering TV shows -- 2 years after iTunes

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Microsoft Corp. says it will start selling downloadable television shows for its Zune portable media device -- including selected programs from NBC, the network that split from market leader Apple Inc.

The move comes more than two years after Apple introduced television shows and movies for its dominant iTunes store and iPod -- reflecting Zune's latecomer status. Microsoft introduced the device in late 2006, after devices from its hardware partners struggled to gain any significant traction against Apple's iPod.

Microsoft says its Zune online store will add TV shows starting Tuesday, offering about 800 episodes initially. The episodes will cost the equivalent of $1.99 in Microsoft "points." The company requires consumers to first buy points that they can apply to online purchases.

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This page contains a single entry by published on May 6, 2008 4:59 PM.

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