iPods may be selling like hot cakes, but around a fifth of Brits aren’t scared to admit they don't really understand what all the fuss is about, according to Ask.com.
That's not to say they wouldn't enjoy access to their entire music collection on the move, but a basic lack of information is keeping 24 per cent of us in the dark when it comes to MP3 players.
Moreover, almost half (44 per cent) of modern Brits don't know what a podcast is, with a similar lack of knowledge about the Blackberry and the global phenomenon of blogging.
Although this level of technophobia is troubling in itself, the Scottish were found to be the worst in the UK when it came to asking questions about technology - their level of knowledge significantly lower than Londoners.
Rachel Johnson, Ask.com vice president of marketing in Europe, told Webuser: "The simple fact is that we are not getting the right information, because we don't seem to be asking for it.
"Perhaps it's a case of not wanting to look or sound stupid, so we just end up living in ignorance."
© 2006 Adfero Ltd
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